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Pinku Surana: "[...] HP is using a futures market to help predict their sales revenue. Rather than ask mid-level sales manager for their sales forecasts, HP's electronic market allows sales people to anonymously bet on the upcoming sales numbers. If you bet correctly, you make money. Rather than ask a sales person for their revenue forecasts directly (they will feel pressured to deliver optimistic numbers), an anonymous market is the best way to aggregate information from all relevant employees into a single forecast number."
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