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Guan Yang: "A lot of people actually underestimate how difficult it is to provision and back up large amounts of storage, even with tools like MogileFS; if we started coding 23 today we would seriously consider using [Amazon S3] for primary storage."
Guan also mentions S3's most serious weak spot: Compute cycles are far away. Being able to actually process the data on Amazon's machines would make the service a heckload more interesting (but sadly, at least an equal heckload more difficult to provide).Olivier Travers has some gripes with AdWords/AdSense.
From the outside, it looks as if Google doesn't really care too much about AdSense (when it's so easy to monetize search traffic). What strikes me as especially weird is that they insist on doing their own content/ad matching (which certainly doesn't represent the pinnacle of targetting precision); only "premium" partners (like Findory) seem to get the opportunity to feed Google what they think are interesting topics for ads for a given visitor (see google_kw/[create google_hints]).
In any case, there are lots of chances left for alternate ad networks, which makes it all the more curious how long both Yahoo! and Microsoft take to ready their services for an international (or even non-beta) market.
Related reading (in German): smi's excellent run-down why there's the need for an eurocentric BlogAds-like network.
More related reading: Greg Linden, When AdSense goes bad.Ruby Cheat Sheet
Ruby Hacking Guide (very partial translation)
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